Video content is slowly but surely becoming the most popular type of content, both on Instagram and in general when it comes to marketing across different platforms.
Small businesses are trying to keep up with innovations and align their marketing strategy with the preferences of their target audience, and videos seem to tick all the necessary boxes.
They are fun, interesting and visually appealing, but if you want to create the perfect, memorable videos, it is best to use highly efficient, easy-to-use video editing tools.
For small businesses, we have selected 4 user tools for editing videos on Instagram, so take a look and see for yourself why videos are a necessary part of any social media marketing strategy.
1. Shot burner
InShot is a mobile video editing application country email list that has all the necessary and useful features to help you edit, trim, speed up, delete and enhance your videos.
Designed for iOS and Android devices, it can help you create perfect videos for your needs while unleashing your creativity.
InShot’s interface is quite simple and easy to use, and all the initial options are clearly visible and ready for your selection:
As for video editing options, you can trim videos
Merge clips, remove the middle part of the video, create multi-part videos, and much more.
When you select a video on your device and want to upload it to the app, you can first trim it to determine the desired length.
When it comes to Instagram Stories and IGTV, 11.11 singles’ day pop-up ideas for your online shop you can easily adjust image size from anywhere.
The “Select a track to edit” section allows you to select the part of the video you want to edit and do it very quickly and efficiently.
This video editor also offers multiple effects and filters to make your videos look exactly the way you imagined them. Some of these filters are dark, light, glitch, film 05 and others and you can customize them too.
You can add specific sound effects, your own music,
voice-overs, or even record your own sound.There is also an option to control the volume so you can change it for different parts of the video if needed.
Add colors, change the background, or even add fun animated stickers and text.
When it comes to texts, you can change fonts, agent email list colors, position, tilt or rotate text, and more.
Advantages:
- Easy to use:
- Very accessible interface
- Contains all necessary and basic functions
- Affordable for small businesses
Disadvantages:
- Certain advanced features are missing
- You can only remove InShot brand logos by paying $2.99 per month
- Not suitable for professionals
- Difficulties arise when duplicating certain parts
InShot prices
This tool is free, but if you want additional features, you will need to upgrade to a paid subscription. The premium version has three paid options: so you can pay $3.99 per month, $14.99 per year, or lifetime access, which costs $34.99.
2. Boomerang (from Instagram)
Boomerang is a very popular Instagram tool that is a lot of fun and suitable for anyone who wants to be playful and add a certain touch to their work.
It is also available for iOS and Android and can help you create short videos and interesting GIFs.
Plus, it’s very easy to use and set up, and you can save the videos you create to the camera roll and make them available for use.