Are you a retailer (or retail salesperson) who has been struggling to approach shoppers ? Worried that you don’t have the right attitude or come across as a boring salesperson? Would you rather stare awkwardly at the screen of your store’s POS software than engage in conversation with the customer in front of you?
Discover and put into practice the following tips to boost your sales conversions:
You should read on because we’ve gathered some sweden whatsapp number data valuable advice from Cara Wood, a Marketing Administrative Assistant at Capterra, a marketplace that connects buyers with enterprise software vendors . Clara has been voted the top salesperson at her company for many years.
Over her years of experience as a salesperson, she has discovered that a customer will tell you most of the time verbally and/or physically if they are interested and want to know more about your products. If you listen properly and spot the right clues, you will be in a good position to judge the customer’s interest , what they are looking for and the approach to adopt with them.
Practice active listening
Pay attention to body language
Reproduce the same body language
Determine if the customer is ready to make a purchase (or not) based on nonverbal cues
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1. Practice active listening
Active listening is not just about standing in front of a client in silence.
Active listening involves non-verbal language : simply bulk sms marketing service nodding and having an open attitude shows the client that you are listening to what they have to say. Pay attention to the movements of the different parts of your body (gaze, hands, position, etc.): 90% of communication with others is done verbally!
When it’s time for you to speak, quickly summarize what the customer said in a few sentences . This serves several purposes. First, it allows you to offer a response without the silence being awkward. Second, showing the customer that you’ve listened and understood everything they had to say will encourage them to provide you with more information than they initially gave you.
The most important part of active listening is not cell p data formulating a response while the customer is talking. This is very difficult to do, and it takes a lot of practice. It is very natural to latch onto a piece of conversation that you overhear and respond to it, then ignore the rest of the customer’s expressed needs or expectations. To become a good listener, a salesperson must resist this practice.
There are several important elements to consider to optimize your active listening:
Practicing active listening means that you are fully committed to finding out what the customer is looking for. This investment makes a huge difference in how your customer perceives you. Not only do you better understand their needs and expectations, but you also gain their trust more easily. A win-win exchange.