Kodi mwatopa ndi kuthamangitsa anthu ozizira omwe sapita kulikonse? Yakwana nthawi mndandanda wolondola wa nambala zamafoni yoti mutembenuzire zolemba zanu ndikuwonjezera malonda anu ndi njira zomwe zimagwira ntchito.
Muzogulitsa za B2B , kupanga zotsogola zapamwamba ndizofunikira kwambiri kuti mukhale patsogolo pa mpikisano. Koma ndi zosankha zambiri kunja uko, mumadziwa bwanji njira zomwe zingabweretsedi?
Phunzirani zambiri za njira zabwino zotsogola zogulitsa zomwe muyenera kuyesa-chifukwa bizinesi yanu ikuyenera kukhala yabwinoko kuposa kungokwanira.
Kodi Sales Lead Generation ndi Chiyani?
Sales lead generation ndi njira yodziwira ndi kukopa makasitomala omwe angakhale ndi chidwi ndi malonda kapena ntchito zanu. Pakugulitsa kwa B2B, kumaphatikizapo kupeza ndi kufikira mabizinesi omwe angapindule ndi zomwe mumapereka. Cholinga chake ndi kupanga mndandanda wa otsogolera oyenerera-omwe ali ndi chidwi chenicheni ndi omwe angathe kukhala makasitomala ofunika. Kutsogola kothandiza kumakuthandizani kuyang’ana zoyesayesa zanu pazoyenera , ndikuwonjezera mwayi wowasintha kukhala maubwenzi anthawi yayitali.
Chifukwa chiyani Lead Generation Ndi Yofunika Pakugulitsa?
Kupanga kutsogolera ndiye mwala wapangodya wa njira yabwino yogulitsa. Njira Zabwino Kwambiri Pamodzi ndi kukhala njira yopezera makasitomala omwe angakhalepo, imapanga njira yolunjika yomwe imayendetsa kukula ndi kuchita bwino. Ichi ndichifukwa chake otsogolera amatanthawuza chilichonse pazogulitsa zanu:
Populating Your Sales Pipeline
Otsogolera amadzaza payipi yanu yogulitsa ndi omwe angakhale makasitomala zithunzi za tg omwe asonyeza chidwi ndi zopereka zanu. Izi zimatsimikizira kuti mwayi ukuyenda bwino, kukuthandizani kuti mupewe kuzungulira kwa phwando kapena njala ndikukhalabe ndi chiyembekezo chabwino.
Kupanga Mndandanda Wamphamvu Wogawira Imelo : Popanga zotsogola, mumapanga mndandanda wa omwe ali ndi chidwi ndi zomwe mumapereka. Mndandandawu ndi wofunikira pamakampeni a imelo omwe akuwunikiridwa, kukulolani kukulitsa maubwenzi ndikukhala odziwika bwino ndi omwe angakhale makasitomala.
Kuzindikiritsa Zoyembekeza Zapamwamba Kwambiri : Si onse otsogolera omwe amapangidwa mofanana. Njira yotsogola yopangidwa mwaluso imakuthandizani kuti muchotse zitsogozo zosadalirika ndikuyang’ana omwe ali ndi kuthekera kwakukulu. Njira iyi, yomwe imadziwika kuti qualification qualification, imaonetsetsa kuti gulu lanu lamalonda likuthera nthawi pa anthu omwe angathe kusintha.
Kupanga Makonda Kutsatsa Kwanu ndi Zochita Zogulitsa : Kumvetsetsa zomwe zimatsogolera kumakupatsani mwayi wosintha njira zanu zotsatsa ndi malonda. Kupanga makonda kumakulitsa chinkhoswe ndikukulitsa mwayi wanu wotseka mapangano, popeza oyembekeza akuwona kuti kulumikizana kwanu kumagwirizana ndi zosowa zawo.
Kusonkhanitsa ndi Kusanthula Deta Yotsogola : Mtsogoleli wotsogola wogwira mtima umakulolani kuti musonkhane zambiri zazomwe mukuyembekezera. Kusanthula zambiri izi—monga kuchuluka kwa anthu, zokonda, ndi machitidwe—kumapereka zidziwitso zomwe zimawongolera njira zanu ndikukulitsa kumvetsetsa kwanu kwa omvera anu.
Nayi njira yabwino yowonera izi: kupanga kutsogolera ndikusintha kuthekera kukhala magwiridwe antchito. Poyang’ana pazitsogozo zabwino komanso kugwiritsa ntchito deta, mumapanga njira yabwino Njira Zabwino Kwambiri kwambiri, yolunjika yomwe imayendetsa bwino malonda anu.
Momwe Mungasinthire Zochita Zanu Zotsatsa Lead Gen
Nawa mndandanda wa njira zatsopano zolimbikitsira zoyeserera zanu zotsogola ndikuwongolera zotsatira zabwino:
Limbikitsani Masamba Ofikira Otsogolera
Masamba otsikira ndiwofunikira kwambiri pakusintha alendo kukhala otsogolera. Ayenera kukonzedwa kuti awonetse bwino mtengo wa zomwe mwapereka ndikulimbikitsa ogwiritsa ntchito kuti apereke zambiri zawo.
Zowonjezera zazikulu:
Chotsani Malingaliro Amtengo Wapatali : Onetsetsani nambala za cn kuti tsamba lanu lofikira likufotokoza mwatsatanetsatane momwe kutsatsa kwanu