RaMGoN
RaMGoN
Consultant in Social Media and Digital Marketing, Community Management, WordPress and Training. Blogger since 2002 at www.ramgon.es. Very active on social networks, especially Twitter and Google+.
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Snapchat for Business
Is your brand not on Snapchat yet? You don’t know what you’re missing! Learn the benefits of having a presence on this social network and get some great tips to achieve success.
There are currently two mobile applications that are attracting the attention of a target group of young users. One of them is the Pokémon Go game, which businesses are already taking full advantage of , and the other is Snapchat , which I talk about in this post.
This app has revolutionized the social media landscape completely. In just 5 years it has become the most popular and fastest growing platform , so of course
A brands have already noticed it and need to know how to use it.
The numbers and figures that this social network is reaching are enormous. We recently learned that it already singapore data surpassed Twitter in the number of daily active users , having reached no less than 150 million users.
Let’s see how and why brands can benefit from their presence on this social network.
What is Snapchat and why your brand should be there
Snapchat is defined as the ephemeral social network , due to the short dura for search engines to optimize product update tion of time in which the content we share is available, although it is true that, recently with the introduction of memories , we can save our images to be able to use them at another time. In this video you can see how it works.
Differences from other social networks that make Snapchat unique
Posting videos with a maximum duration of 10 seconds .
“History” section , where content is uploaded and disappears after 24 hours of its publication.
Edit all the photos you upload in the app itself. You can add filters and create different types of montages , always fun.
Privacy in communications , private chat messages that self-destruct.
Follower management: you choose who has access to your content , and can even block them.
Live video broadcast or video conferences-video calls with other users.
This is an application 100% oriented to use on mobile devices , unlike other social networks, therefore, this fact greatly conditions both access and types of content.