It’s getting cold in the mornings. Winter is coming. The same applies to Amazon. More competition demands that we move to the next level by increasing the distance to the thousands of new sellers that start on this platform every day.
Demand more from ourselves as professionals
And this is not about working more hours. Occasionally, like now at Christmas when there is more work, it may make sense, but it has to be sustainable over time. Putting in more hours to be able to say that you work 12-14 hours a day makes little sense if these are not productive. It makes much more sense to work 8 but work “full time”.
What we have not done well in the past is to settle for a result that is not entirely optimal. It applies to everything. To texts or photos in listings, to sales of a product, to people’s whatsapp data behavior, etc. If we want to reach the level of the best sellers on Amazon, this behavior will not be acceptable. We have to raise the bar and simply not allow ourselves a work result below our possibilities and needs. Done does not mean ready or good.
Doing less to be more
Once again this has nothing to do with hours of work. Yes, it is true that I have been the first to say “more is more” and it can be applied to certain things. It does not always make how to improve your ranking on meal delivery platforms? sense to do more things. In the context of Amazon, being focused on fewer brands is better. We continue with the plan to reduce the number of companies and be very focused on the best products. This does not mean that we cannot launch new things but there must be synergies with what already exists. 80% of the focus has to be on the products that generate 80% of the profit. It is easy to be distracted by the new, which as we well know has a very powerful attraction for entrepreneurs.
Processes (for everyone)
Growth depends on people. Of all people. It will always be the case that there are some people who stand out, but basing everyone’s success on a few is dangerous. And even more so when taiwan data those people decide to seek their luck elsewhere. Processes democratize knowledge and ensure replication when there are absences, vacations, sick days, etc. They also reduce the number of errors for those who already know how to do it. The danger is in not establishing them because for a long time it can give the false impression that it is not necessary. The lack is shown in emergency situations but then it will be too late.
Technology that will make us fly
This Friday I have to make the final decision. There are two options and I have to choose one of the two. Today, Thursday, I have to block some time to think about it one more time. Implementing plenty or JTL will give us wings. Not at the beginning because it will be a lot of hassle, but throughout 2025. It will be then that we will have new processes and automations in place that will allow us to sell more, in more places without having to invest time significantly. December also requires establishing ourselves in our processes. It will be the third year of development. We have never done it with the strength it requires. We go at our own pace.