- Basics of contextual advertising: the basics of functioning and organization of advertising campaigns
- Setting up Yandex.Direct: a step-by-step guide to launching campaigns
- Working with Google Ads: creating and managing ads in the service
- Target Audience Analysis: Research Managing Advertising Costs Methods and Tools
- Optimization and automation: improving campaign performance through data analysis
- Working with web analytics: using Yandex.Metrica and Google Analytics
Advantages: Managing Advertising Costs
- A practice-oriented approach with an emphasis on real cases
- Experienced teachers with several years of practice
- Available materials and webinar recordings for re-watching
- Support from a team of mentors during the learning process
- The opportunity to quickly integrate into the profession and start attracting clients
- Flexible study schedule with the ability to complete the course at your own pace
Student Reviews: Managing Advertising Costs
Students note the high quality of teaching and the availability of materials, as well as the support from mentors. Graduates positively perceive the practical focus of the course, which allows them to effectively apply knowledge in practice. Many managed to improve their skills in contextual advertising and start a career in the field of Internet marketing.
- with a discount for one-time payment); a refund of up to 13% is possible in the form of a tax deduction
- Installment plan: payment in parts without overpayments of 2,333 rubles/month for 18 months
- Format: video lectures, webinars, homework, tests
- Duration: 3 months
- Document: certificate of advanced training
- Who is the course suitable for: beginners who want to master a profession in the field of contextual advertising
Course Features: Managing Advertising Costs
The course provides participants with the opportunity to master the skills of setting up contextual advertising. The program covers current Yandex Direct tools and includes practical tasks. Participants will gain knowledge about creating effective advertising campaigns, optimizing the budget and analyzing the results. Classes are conducted by experienced mentors, which guarantees a high level of training. Also provided are webinar recordings and access to training materials in your personal account for three years. Successful graduates can apply for an internship in a digital workshop.
Brief training program:
- Basics of contextual advertising: basic principles and mechanisms of work
- Setting up advertising campaigns: working in Yandex Direct and YAN
- Yandex Metrica: installation and configuration
- Optimization of advertising campaigns: audit and improvement of their effectiveness
- Budgeting: Calculating Cost Per Click and ROI
- Retargeting: Working with Yandex Audiences to Re-Attract Users
Advantages:
- Training from practicing experts with a high level of knowledge.
- Flexible schedule and online learning opportunities in a convenient format.
- The practical focus of the course is working with real projects.
- Support in employment and internships for the best students.
- Access to webinar recordings and additional materials for three years.
- Receiving a certificate of advanced training at the end of the course.
Student Reviews: Managing Advertising Costs
Students note the high quality of teaching and accessible gabon business email list presentation of the material. Graduates consider the course useful for career growth in the field of Internet marketing. Many emphasized the support of teachers and the relevance of information, which helped them successfully apply knowledge in practice.
- Installment plan: interest-free installment plan from 1,528 rubles/month for 24 months
- Format: video lectures, homework, tests, feedback from teachers, live webinars
- Duration: 600 hours (30 weeks)
- Document: Diploma of professional retraining
- Who is the course suitable for: for specialists with higher or secondary specialized education
Course Features:
The training program includes distance technologies with the ability to choose the intensity of training. Students will be able to master the skills of setting up advertising campaigns, study analytics and evaluation of results, and gain experience working with modern Internet marketing tools. i imagine the vibe at our company The course program is built taking into account market requirements and includes practical tasks on real examples from the field of contextual advertising. Each student gets access to the educational platform and the opportunity to study at a time convenient for them. An individual curator supports participants throughout the entire learning path, which increases the effectiveness of learning the material.
Brief training program:
- Basics of contextual advertising: concepts and principles of work
- Setting up advertising campaigns: working with Yandex Direct and Google Ads
- Copywriting: Creating Effective Advertising Materials
- Analytics: Setting up the Yandex Metrica system and campaign results
- Budget Optimization: Managing Advertising Costs and Analyzing Performance
- Targeted Advertising: Launching Social Media Campaigns
Advantages: Managing Advertising Costs
- Flexible schedule: study at a convenient time without having to visit an educational institution
- Access to manuals, lectures and taiwan lists video tutorials at any time
- Professional teachers with experience in internet marketing
- Individual approach and support from mentors during training
- Bonuses and discounts when enrolling in a course
- Opportunity to apply knowledge in practice on real projects
- Access to constant updates of educational materials.