Search robots evaluate link volumes by several indicators:

Number of links (it is better to constantly increase the number. Competence, reliability of the platform on which such links are plac. Authoritative platforms are more valuable; Large number of donors; Donor topics relevant. To yours; Correspondence of links to the text in which it is locat . Behavioral One of the main ranking factors, reflecting the interaction of visitors with the project. An indirect indicator of its demand and usefulness.

Behavioural indicators can be external or internal

The former show how users react to the site on the search results page. Snippet clickability rate; Justification of expectations after chinese australia receiving a response to a request; Transitions directly by URL address, bookmark. The internal indicator reflects the behavior of guests on the resource itself: Number of bounces. In Yandex, a bounce is consider to be a stay on the page for less than 15 seconds, Google does not count a visit if there was no transition to the following pages.

special data

The number of web pages view by a guest during a single visit;

Time in minutes/seconds spent studying content. Ideal behavioral characteristics come down to a person’s transition. To the desir platform from strengthening the relationship the search results, visiting 2-3 pages, studying them, and refusing to continue searching for information from competitors. To get such a picture, it is recommend : Think through the headings, use search queries in the content; Work on improving usability.

Create content that best meets the ne s;

Maintain optimal load metrics to r uce bounce rates. Commercial The factor showing the degree of comfort for the client to perform certain bulk lead actions. Order goods, use fe back, etc. is assess : Indication of prices for all goods and services; The presence of action buttons (“buy”, “checkout”) under each offer of services and goods; Placement of company contacts: addresses, emails, telephone numbers; Warning about payment and delivery rules.

Scroll to Top